Merchant on the network
Case study · Oodles
From pilot to national, inside four quarters.
50+ locations
UK, UAE, Canada, Qatar
Asian-fusion fast-casual
On-demand delivery
60×
volume growth
−75%
failed deliveries
98.6%
inside the promised window
Oodles came onto the network as a small pilot and scaled to a national multi-site operation inside four quarters.
Service quality usually dips when volume runs away from you. It didn't. Order volume grew more than sixty-fold while failed dispatches fell by three quarters, and fulfilment climbed from 97.2% in the pilot quarter to over 99%, where it has held.
Against the promised delivery window, 98.6% of orders arrive on time, with the median landing more than forty minutes early. The dispatch rules written during onboarding scaled without being rewritten.
Rates and relative changes from Oodles's own Insights reporting. Absolute volumes are not published.